Here are some courses the campus offers that can help explore your options regarding entrepreneurship.

A&S 235 – Business and Society

This course explores the impact of business upon our culture and the role of business in modern society. Of special interest are the growth and development of capitalism and business thought, the influence of the corporation, and the role of management in society. Case materials are utilized extensively.

A&S 237 – Sociology of Consumerism and Marketing

This course will introduce students to sociological perspectives on marketing and examine patterns of consumer behavior. We will analyze how consumers are influenced to buy and societal consequences of contemporary large-scale patterns of consumerism.

ECON 300. INDUSTRY, STRATEGY, AND POLICY

This course serially examines the major sectors of the global economy using the tools of economic theory. For each sector, students analyze current market conditions and trends, financial performance, critical challenges, and relevant public policies.

ECON 320. CORPORATE FINANCE

Analysis and practical application of corporate financial data as it relates to managerial decision making. Particular emphasis is placed on the corporate investment and financing decision, risk management, and the dividend.

ECON 322. FINANCIAL MARKETS

This course is an introduction to Flow of Funds analysis and interest rate determination in the money and capital markets, the structure of interest rates, efficient market hypothesis, and major financial institutions in the United States.

ECON 331. INDUSTRIAL ORGANIZATION: MARKET STRUCTURE

This course integrates microeconomic theory with economic application techniques in an investigation of various market structures, strategic firm interaction, antitrust issues, and economic regulation. Beginning with the standard Structure-Conduct-Performance paradigm and proceeding through some of the most recently developed theories in noncooperative games, the course content exposes students to an array of methods that facilitate the analysis of market structures, antitrust, and regulatory issues.

ECON 339. THE FOUNDATIONS OF ENTREPRENEURSHIP AND ECONOMIC DEVELOPMENT

This seminar explores business entrepreneurship as foundational in an economy’s transformation, growth and development. Its analytical underlay is that entrepreneurship, whether redistributive or productive, converts ideas into economic opportunities, “assetizing” and commoditizing their intellectual properties and property rights into economic prices and tradable values through market exchange, which in turn drives and guides innovation and change and flexibility and dynamism in an economy. The focus will be on the institutional framework, environment, and analytical processes that enable business entrepreneurship.

ECON 360. INDUSTRIAL ORGANIZATION: MARKETING TO CONSUMERS

We explore many questions that firms investigate about existing and potential markets, including: How to price and promote their products? What new products should be introduced? Should the firm make or buy inputs? Retail directly or through franchisees? Drawing on price theory and strategic marketing, we use graphical and mathematical modeling techniques along with case study methods to explore the techniques and economic efficiency of marketing decisions and customer relationships in diverse and evolving markets.

PSYC 211 Industrial-Organizational Psychology

Industrial-Organizational (I-O) Psychology is the scientific study of behavior and mental processes in organizations, especially work organizations. Course topics include the historical development of I-O psychology, relevant research methods and statistics, the impact of legal and judicial decisions, job analysis and evaluation, employee selection, performance appraisal, training and development, organizational socialization, motivation, job satisfaction and employee attitudes, organizational stress, leadership, power and politics, group processes, and organizational theory, culture, structure, and change.